Best AT&T Plans: Coverage, Pricing, Features
April 17, 2025
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Choosing a phone plan shouldn't feel like taking a pop quiz you didn’t study for. But with so many options out there, it can be...a lot. 😅
That’s where we come in.
AT&T is one of the biggest names in wireless — and in 2025, they’re still a top pick for coverage, speed, and flexibility. But the best AT&T phone plan? That depends on you.
Whether you’re a solo scroller, a group chat family of five, or a deal-hunting AARP member — we’re here to help you find the right fit. Oh, and we’ll make it easy. Promise.
Let’s dive in. 👇
AT&T’s Coverage in 2025
Before you pick a plan, let’s talk about the network.
- 5G is everywhere. AT&T’s 5G network now covers over 285 million people. That means faster downloads, smoother video calls, and fewer “can you hear me now?” moments.
- In cities? Coverage is excellent.
- Rural areas? Still strong, but can vary based on location. That's why…
- You should always check your local coverage. Goji has a handy coverage map that shows which carriers perform best at your address — no guessing, no regrets.
Our Top Picks for Best AT&T Plans
Best AT&T Unlimited Phone Plan
With 75GB of premium data and 30GB of hotspot access, the AT&T Unlimited Extra EL plan offers a solid mix of speed and flexibility. It includes unlimited talk, text, and data in the U.S., Mexico, and Canada, plus access to AT&T's 5G network — all for $75.99/month for a single line.
What We Love
- Lots of premium high-speed data
- Generous hotspot allowance
- Includes Canada and Mexico usage
What Could Be Better
- Video limited to SD streaming
- No perks for global travel
Best For: Heavy data users who stream, hotspot, and scroll constantly — especially those who travel between the U.S., Mexico, and Canada.
Best AT&T Prepaid Plan
Plan: AT&T Prepaid Unlimited (12-month)
This prepaid plan gives you unlimited talk, text, and data, with 10GB of hotspot data and calls to Mexico and Canada — all for just $25/month (billed as $300 upfront for 12 months). It also includes 5G access and doesn’t require a credit check or contract.
What We Love
- Super affordable monthly rate
- Hotspot access included
- Great for people who hate contracts
What Could Be Better
- Slower speeds after 16GB of high-speed use
- Requires upfront annual payment
Best For: Budget-conscious users who want reliable coverage without monthly stress — just one payment and you're set for the year.
Best AT&T Plan for Families
Plan: AT&T Unlimited Premium PL
This plan offers unlimited data, 60GB of hotspot per line, 4K streaming, and international talk/text/data in 21 Latin American countries. With four lines, the price comes out to $50.99 per line per month.
What We Love
- Tons of hotspot and premium data
- Excellent international perks
- Big savings when you add more lines
What Could Be Better
- Pricier than basic family plans
- Some features may go unused for light users
Best For: Families who want premium performance, lots of data to share, and great international coverage — without overcomplicating the bill.
Best AT&T Plan for Travelers
With unlimited talk, text, and data in the U.S., Mexico, and Canada, 30GB of hotspot, and access to AT&T’s International Day Pass, this plan is a great travel companion. It runs $75.99/month for one line.
What We Love
- Strong North America coverage
- Day Pass available for global travel
- Plenty of high-speed data
What Could Be Better
- No built-in global roaming outside North America
- Video streams in SD
Best For: Frequent travelers (check out the International Day Pass!) who want a solid plan for North America with the flexibility to roam globally when needed.
Best AT&T Plan for Seniors
Plan: AT&T Unlimited Premium PL
This plan includes unlimited everything, 60GB of hotspot, and usage in over 21 Latin American countries. With the AARP discount, it’s $75.99/month — making it a powerful yet affordable option for eligible seniors.
What We Love
- Big AARP savings
- Full-featured plan
- Hotspot and international use included
What Could Be Better
- Overkill for light users
- Must be an AARP member to save
Best For: Seniors who want a high-performance plan at a discounted rate, with plenty of data and easy international perks.
Lower-Cost Alternative Plans
Plan: Cricket Unlimited Plan (5GB)
Cricket Wireless runs on AT&T’s network and offers affordable plans without the extras. Their $30/month plan includes 5GB of high-speed data, unlimited talk and text, and no contracts or credit checks. It’s a great no-frills option for light users who want solid coverage without overpaying.
What We Love
- Super affordable pricing
- Same reliable AT&T network
- No hidden fees or contracts
What Could Be Better
- Slower data speeds than AT&T postpaid
- Limited data and no hotspot on basic plans
Best For: Light users, second phone lines, or anyone who wants AT&T coverage on a tighter budget.
Choosing the Right Plan for You
Finding the best AT&T plan really comes down to finding the best plan for you. Here’s what to consider before you decide:
- How much data do you use? If you're constantly on TikTok, streaming YouTube, or hotspotting your laptop — go for a plan with high or unlimited premium data.
- What’s your monthly budget? Prepaid plans are perfect for keeping costs low. Premium plans offer more perks but come at a higher price.
- How many lines do you need? Adding multiple lines can unlock major savings, especially on family plans.
- Do you travel internationally? Plans like Unlimited Premium PL offer coverage in Latin America, while the Extra EL plan supports International Day Pass add-ons for even more flexibility.
- Do you want hotspot access or HD streaming? These are often capped or limited in budget plans — so make sure to read the fine print if that’s important to you.
Tip: Always double-check for current promos. Carriers often offer deals like free months, gift cards, or device discounts when you switch or sign up. See promos here.
How Goji Can Help
Let’s be real: comparing phone plans can feel like trying to choose a toothpaste in the grocery store aisle. (Why are there so many?!) That’s where Goji comes in.
We do the searching, you do the saving.
With Goji, you can:
- Instantly compare AT&T plans with other top carriers
- Check coverage in your specific area (not just the generic map)
- Use our AI-powered Plan Matchmaker to get personalized recommendations
- Swipe through plans like you’re shopping for shoes — fast, easy, and kinda fun
It’s the fastest way to find the right plan, without the headache.
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